Advertising on sex.com results

[cj]

actually, our traffic comes from nearly 100 search engine partners-some of them big names that you use every day.

really? who? if that's true, why should i pay for that traffic from you when i can get it for free from another *real* search engine?

Any traffic where someone has to type in what they are looking for and you pop up in front of their face is much better than "rubbish".

really? why?

you provide people with what they are looking for?
i typed in anal sex, first listing i got was a gay site ... rest of the listings were megasites ...

It is true that some sites do better than others--but the truth lies in the quality of the site mixed with an ability to differentiate yourself from the crowd.

so if something doesn't convert, it must be because the site isn't good enough quality or different enough? nothing to do with the traffic?