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Old 04-19-2009   #1
RawAlex
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Default Re: "Web 2.0 is Fucked"

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Originally Posted by sarettah View Post
Isn't this really what free sites and tgps in porn try to do? The site or page is all designed to push traffic to a sponsor and the content is basically one big ad for the sponsor.
I think the only difference really is that griff is trying to build a product that advertisers would come looking for, as opposed to whapping up a site with 101 ads on it and hoping to make some cash.

A TGP or free site is essentially a direct ad for the paysite / destination site. A magazine or TV show is different, basically trading interesting information / entertainment for eyeball time, then reselling that eyeball time to advertisers. CSI doesn't sell body bags and luminol. It draws in 10 million pairs of eyeballs every week (still attached to living and breathing people) and selling the access to them. There is no direct sell from the show to the public.

They are also doing the same things that have been done since the time of Adam12 and Hawaii 50, they sell the rights for cars and certain locations on their shows to the highest bidders, so you will see the staff always shifting to new cars each season, but each time they are "that year's brand". This is very old hat, the reason why the Hawaii 50 guys always drove fords (mostly Mercurys, actually)
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Old 04-19-2009   #2
softball
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Default Re: "Web 2.0 is Fucked"

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Originally Posted by RawAlex View Post
I think the only difference really is that griff is trying to build a product that advertisers would come looking for, as opposed to whapping up a site with 101 ads on it and hoping to make some cash.

A TGP or free site is essentially a direct ad for the paysite / destination site. A magazine or TV show is different, basically trading interesting information / entertainment for eyeball time, then reselling that eyeball time to advertisers. CSI doesn't sell body bags and luminol. It draws in 10 million pairs of eyeballs every week (still attached to living and breathing people) and selling the access to them. There is no direct sell from the show to the public.

They are also doing the same things that have been done since the time of Adam12 and Hawaii 50, they sell the rights for cars and certain locations on their shows to the highest bidders, so you will see the staff always shifting to new cars each season, but each time they are "that year's brand". This is very old hat, the reason why the Hawaii 50 guys always drove fords (mostly Mercurys, actually)
Not bad Alex, but you are a bit stale dated. Everyone in Dragnet drove a Ford....long before 5-0. This is not new. Bond saved Aston Martin. You were close with the body bags, though. Brand the body bags and you might be on to something.
We need some new ideas here, not recycled wisdom.
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