Victoria Givens: Porn is not Recession Proof

[Paul Markham]

Originally Posted by RawAlex

She is blaming the recession for something that has taken much longer to develop, with torrents, tubes, file trading, and credit card scamming websites (mass cross sales only being the latest in a series). The simple facts of the online porn business is that many of the previously paying customers have either been scared away from paying, or have learned ways to get much of their porn more slowly but for free.

I am thinking that a mid-range porn girl personal site would be one of those things where 99% of the remaining potential buyers aren't going to be willing to pay money to just see her (and her with friends) as they might be on a niche specific but more general website. So she is doing probably what is right for her business, I guess.

The question would be, when you reduce your price of membership by 25%, do you end up with more than a 25% bump in membership count? 100 members @20 is 2k and at $15 per member, you need to get up to 133 members just to have the same income. Maybe they will retain longer and make money that way?

It is an interesting concept at some point, it would be interesting to see what the results are.

Very true. This downturn in porn sales has been happening for years. Firstly it hit the DVD industry that has been declining for a long time. The money being lost in DVD sales was not all coming over to the Internet, even though they were blaming us.

The downturn in the Internet started a long time before the recession. But as usual we find other reasons to blame for the slow down. The reason for the downturn is simple, less customers are buying. Why less customers are buying is also simple. We no longer meet their needs as well as we should. Be it the way we treat them, what we sell them or the price the fact is they now have the option of Tube sites and if Tube sites are taking customers from us we have only ourselves to blame.

Paysites are for more profitable and generate far more income per surfer than Tubes. So why are we losing customers to them? Because we did not invest in the customer is the simple answer. The answers are simple, the solutions hard.

The problem with lowering the price is less people will send you traffic. They will look for a short term gain rather than a long term one.

I'm close to launching the site with my old content in, 1980 to 1990 videos and stills. Been a long job but it's getting close. I'm also looking at different scenarios of how the girl gets to the sex scene and what she does there to build a site with some very different content. I do feel one of the reasons there is a decline in sales across the industry is porn became bland and anonymous. I hate to see porn faked and sadly I see too much of it faked badly.