Credit Crunch and Niche Selection

[Hell Puppy]

Originally Posted by Toby

Yes, but this one just feels different to me. I don't think this biz is going to get by unscathed. In fact, if you've been paying attention, you've already seen some of the fall out.

Yeah, this is very different from your normal recession. Last time we debated this I was on the side of porn being recession proof and have about 20 years worth of numbers to back that up.

What we're doing with here is fall out from a dried up credit market.

Our achilles heal has always been ability to take payment. No credit cards, we have a real problem. And yes, people do cut back on clubbing and such when money gets tight, which historically has been good for porn sales. But if there's enough quality out there for a broke ass to get his nut without paying for it, they will.

That being said, down markets always create opportunities.