Confirmed: Penthouse Buys AdultFriendFinder For $500 Million

Toby · 12-12-2007

Quote:

Originally Posted by AFF's Lars Mapstead Discusses Sale to Penthouse

You will see more changes on the Penthouse side. The AFF staff will be managing all of the Penthouse properties. We will be managing all of their affiliate programs and working with them to convert better. So, basically, FriendFinder is going to be the online technology group for Penthouse.

Guess who just got added to my banned sponsor list.

RawAlex · 12-12-2007

Toby, that interview is key for some other reasons as well. In a sense, it shows that the 500 or 300 million number isn't exactly all it is cracked up to be.

Conru and Lars will be maintaining sizable holdings in the "new" company. So they may have traded 100% of AFF for 50% of Penthouse. In theory, they were bought out for X, but the actual money trading hands maybe significantly lower (like, perhaps, not all that much).

The other question is Penthouse... I see a penthouse international as a Pink Sheet stock. Is this the new owner? Or is that the previous (mostly dead) branch of Penthouse?

gonzo · 12-12-2007

Quote:

Originally Posted by RawAlex

Toby, that interview is key for some other reasons as well. In a sense, it shows that the 500 or 300 million number isn't exactly all it is cracked up to be.

Conru and Lars will be maintaining sizable holdings in the "new" company. So they may have traded 100% of AFF for 50% of Penthouse. In theory, they were bought out for X, but the actual money trading hands maybe significantly lower (like, perhaps, not all that much).

The other question is Penthouse... I see a penthouse international as a Pink Sheet stock. Is this the new owner? Or is that the previous (mostly dead) branch of Penthouse?

300 of the 500 was only cash. Leave 200 on the table. YOu guys can figure it out.

RawAlex · 12-12-2007

I just got an email from them on this subject (broadcast, I am sure). They make me laugh though:

Quote:

We finalized the deal, and as a valued affiliate of Various Inc., you are among the first to know of this major event. A detailed press release was sent to the media yesterday evening.

So I am a valued affiliate amoungst the first to know after the media who has turned around and already informed everyone.

I feel special!

12-12-2007	#2
RawAlex Members $100 for every ImLive sign-up Join Date: Oct 2002 Posts: 4,036	Re: Confirmed: Penthouse Buys AdultFriendFinder For $500 Million Toby, that interview is key for some other reasons as well. In a sense, it shows that the 500 or 300 million number isn't exactly all it is cracked up to be. Conru and Lars will be maintaining sizable holdings in the "new" company. So they may have traded 100% of AFF for 50% of Penthouse. In theory, they were bought out for X, but the actual money trading hands maybe significantly lower (like, perhaps, not all that much). The other question is Penthouse... I see a penthouse international as a Pink Sheet stock. Is this the new owner? Or is that the previous (mostly dead) branch of Penthouse? __________________ Let's go to the edge of disaster Push the pedal and go a little faster Let's slam into a wall at ramming speed Let's go to the edge of a mountain Jump off and lets start countin' Hit the ground and tell me if it bleeds

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