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Old 10-31-2007   #1
EmporerEJ
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Default Re: Pop-Up Ads on TV! No way!

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many a late night I have sat coked up and edgy trying to relax and watch tv at extremely low volume when a little ad comes into the corner of my screen at a higher volume than the program that is playing and I poop myself and cry at the same time....
Damn near fell off my chair laughing!!!!!!!!



I'm sure I sprained something.......something important too.....
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Old 11-01-2007   #2
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Default Re: Pop-Up Ads on TV! No way!

Integrated advertising is the next frontier for prime time TV. The idea is that while people may skip 30 second commercial on their TIVO or edit them out when the file share, they won't delete actual content. Making the content and the advertising interdependent pretty much makes it impossible for people to get away from it.

It can be as simple as a prominent ad for a soft drink or something clear in the background for an extended period of time, and can go all the way to characters going to see a specific movie, talking about another TV show, or eating out at a specific chain restaurant. All of these things are unavoidable ads that people have to deal with.

The more advanced systems replaced that soft drink ad with a computer "blank spot" that can have different ads on it during re-runs or in syndication, or potentially different ads for different cities.

Anything to make the income to pay to make the shows.
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Old 11-02-2007   #3
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Default Re: Pop-Up Ads on TV! No way!

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The more advanced systems replaced that soft drink ad with a computer "blank spot" that can have different ads on it during re-runs or in syndication, or potentially different ads for different cities.
Baseball and football have been doing this for years...
And product placement is nothing new.

What we're talking about here are the obnoxious little animations that run across the bottom 3rd of the screen right in the middle of what you're watching. And if you ask me, they've crossed the line.
It's bad enough they had 10 minutes of commercials per star trek episode in the late 60's
Now, it's down to 35-43 minutes of program hour.
But then they have to add an overlay pop-up?
I don't think so.
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Old 11-02-2007   #4
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Default Re: Pop-Up Ads on TV! No way!

Did you happen to catch the one on the family guy involving Quagmire and Marge Simpson? Fucking hilarious (although not exactly in good taste http://youtube.com/watch?v=q345mRhrrJU ). Fox has always been very aggressive about using the bottom third of the screen for running promos for what is coming up next, specials, etc. I am suspecting that with HD TV, someone will start using the right hand side of the screen for stuff, especially when they are re-broadcasting older non-HD source material.
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Old 11-03-2007   #5
EmporerEJ
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Default Re: Pop-Up Ads on TV! No way!

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Originally Posted by RawAlex View Post
Did you happen to catch the one on the family guy involving Quagmire and Marge Simpson? Fucking hilarious (although not exactly in good taste http://youtube.com/watch?v=q345mRhrrJU ). Fox has always been very aggressive about using the bottom third of the screen for running promos for what is coming up next, specials, etc. I am suspecting that with HD TV, someone will start using the right hand side of the screen for stuff, especially when they are re-broadcasting older non-HD source material.
I can't tell you how much I hope you're wrong.
wanna make a million? Figure out a "box" to strip it off the signal.
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