Affiliate Managers

[MorganGrayson]

I think they should all be just like TondaB!

[Dravyk]

Originally Posted by MorganGrayson

I think they should all be just like TondaB!

Works for me!

[MorganGrayson]

Originally Posted by Dravyk

Works for me!

Hi, Dravyk!

See? Dravyk knows!

My relationship with Tonda began when I read one of the emails from AdultDateLink. Now, a lot of sponsors send out mailings, to keep affiliates updated, etc. Not all of them make you howl with laughter because the mailing is so well written. So, this delighted writer hit "reply" and told her how well written it was. She responded happily. Thus...the correspondence began....

How to be an affiliate manager like TondaB:
Personal emails to affiliates.
Extra effort put into the "mailings" from the company, so that the affiliates actually read the damned things. (My greatest compliment: she's a great writer and her mailings really are worth reading.)
Available on icq for quickie questions or just a cheerful "hi, howareya?"
Creating an atmosphere so that an affiliate can say "listen, I design my freesites a certain way and would love a banner of certain shape and dimensions, can you make me one?" Yes, I did that, she said "of course we can!" and it landed in my inbox directly.
Reminding the dumb affiliate (me) to use the webmaster referral code to get people to sign up under the dumb affiliate (me) which has in fact happened. (OK, I forget things. She doesn't. Now I have people signed up under me, the way the referral program was designed.)

By definition, an "affiliate manager" would "manage affiliates." I'm certain there are a lot of other things Tonda does that I don't know about, but I'm very familiar with the literal definition of her job. An effective affiliate manager should be open, friendly, approachable, knowledgeable about their program in order to answer the multitude of webmaster questions...and proactive. Tonda is very interested in *my* making money for the quite obvious reason: if I make money, AdultDateLink makes money. Stunning simplicity there, but it's something that more than a few programs miss.