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| Legacy Archived Main Board Business chat and general industry chat. All participation is welcome. Dont post your fucking spam here. |

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#1 | |
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plankton in the sea of porn
Join Date: Sep 2005
Location: On The Edge
Posts: 509
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Quote:
I'm honestly not following you on this post. Can you explain how boards are targeted the same way?
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Affiliate Manager JaYMan Cash That One Program ICQ 273551440 |
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#2 | |
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Stay Out Of The Box
Want to see your own Advertising Here!
Join Date: Oct 2002
Location: Lost in the ozone
Posts: 10,318
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Quote:
I think he means Each board a sponsor advertises on gets: The exact same banners The exact same sticky threads The exact same message Rather than the sponsor customizing their message out to match the population of the board. I think
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#3 | |
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plankton in the sea of porn
Join Date: Sep 2005
Location: On The Edge
Posts: 509
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Quote:
![]() I can't speak for anyone else, nor do I speak for JaYMan Cash as a whole. I speak about my role in it. But I don't try to give the same message at every board I post on. Matter of fact, I do try to gear my posts toward the board of record. ie, I never start football threads on Netpond. I do on other boards. I don't post about Raven's newest pic set on the tranny board I post on. I don't post about the size of my last turd here, I do that on GFY. Actually, I don't do that on GFY, but if I was going to post a post of that nature, that would be the board for it. ![]() I do see what you are saying (if sarettah's interpretation is correct, that is) and agree. Anything done by sponsors on boards is marketing, and marketing should be targeted for best results.
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Affiliate Manager JaYMan Cash That One Program ICQ 273551440 |
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#4 | |
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Easy Like Sunday Morning
Want to see your own Advertising Here!
Join Date: Oct 2002
Location: Behind a couch, somewhere in Philly
Posts: 7,628
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Selena, I have to agree that you get high marks on understanding the nature of boards and proceeding differently on each and not posting identical posts (as many marketers I've seen on here and elsewhere do, and think they're actually doing their job.) That said, and just to be a minor ball-breaker, if your banners where directed at whales, and the refer code went to a whale-specific page for Oprano, that would be better still. Not singling you out, as again, no sponsor does this. But yes, an IPod giveaway banner on GFY, pushing a free-hosted TGP on GG&Jims, whale banner on Oprano ... such things are just the start of where sponsors should have long ago gone. But mostly, maybe totally -- with the exception of some of their marketing personnels posts -- everyone gets the same spiel, the same banner, and every adult webmaster place, each with it's own distinct flavor, has up to now been treated identically. Cookie-cutter, no-brains "marketing". Phewy! |
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#5 | |
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plankton in the sea of porn
Join Date: Sep 2005
Location: On The Edge
Posts: 509
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![]() And please, feel free to break my balls anytime. On this issue, or any other. I like to learn, and I especially like to learn about things that might make me more money. I'm greedy like that. Please bear with me as I try to riddle out what you mean by "whale specific page for Oprano". My definition of a whale is someone that I'd like to have sign up under me. An uber affiliate. Is that what you mean when you say whale?
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Affiliate Manager JaYMan Cash That One Program ICQ 273551440 |
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#6 | |
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Banned
Want to see your own Advertising Here!
Join Date: Oct 2002
Location: Vancouver Canada
Posts: 15,115
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But that is just my definition. That would be a sperm whale....there are some that can do 500 a day...they are a Blue Whale..and just as rare. |
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#7 | |
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plankton in the sea of porn
Join Date: Sep 2005
Location: On The Edge
Posts: 509
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Quote:
![]() I am beginning to see where you all are going with this, and I may steal the notion. I have to first get JaYMan's approval for me to whore him out though.
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Affiliate Manager JaYMan Cash That One Program ICQ 273551440 |
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#8 | |
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Banned
The global leader in pay-per-view AEBN
Join Date: Oct 2002
Location: Florida
Posts: 3,246
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The big boys are 50 plus. those are the white ones. |
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#9 | |
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I like it squishy and wierd.
Join Date: Nov 2002
Location: Oakville, Ontario
Posts: 942
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I've seen a few rare cases where a sponsor will target something specific on a board, something unique to that community, and it really and truly does increase interest. These boards ARE communities, and even in mainstream advertising, you don't advertise the same product to all communities the same way. Check out the flyers in a poorer area of a city as opposed to a higher scale area, or see the advertising in the Wall St. Journal as opposed to the local news rag. Each of these webmaster communities really has it's own demographic and you need to take the time to figure out what that is and appeal to it. It really all just makes damn good advertising sense. |
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