In the field research from a brick and mortar standpoint

[PornoDoggy]

It would be interesting to see what the trends are from the other four stores this individual owns. Brick and mortar businesses vary greatly in what sells based on demographics. I used to know a guy who owned 3 adult stores - one urban, one suburban, one rural/suburban) - and what sold in one you couldn't give away in the others.

I can't say I'm suprised to learn that the stuff which has made it to the cutout bin isn't selling, or that the managers and staff are going to the convention in order to party instead of learn something. Half the time the very same retailers who are complaining about promotional material have cases of it in a storeroom, or don't take a distributor up on it when it's offered.

It is interesting to the perspective of someone in your position who has knowledge of the online industry, however.