Initial cost of starting a PPS program?

[xenigo]

I see what you guys are saying. From what I'm seeing, it depends on the immediate financial goals of the program. I'd like to have 3k active recurring members by the 1 year mark. The projections you guys are referencing far exceed that, and far exceed the amount of debt I'd take on to reach that goal.

Do my initial projections look close to what I'd incur with these goals?

Originally Posted by JR

you are looking at things backwards in my opinion. you are trying to figure things out based on what you might make, potential income and revenue, expenses and so on. thats a very naive approach to business. you should be asking the first and most important question. you should be asking yourself is "how much money am i willing to lose and how fast would i burn through WHEN everything goes wrong"... and then work forward from there and see if it makes any sense at all.

jmho.

I hear where you're coming from JR, but I think you're nuts. I'm a little more calculated, and don't take risks without knowing the upside and downside. PPS definitely has a curve, but the depth of that curve has to do with what you're willing to lose. It can be controlled, and not burn out of control like the crazy inferno you're referring to. Then it can be increased as you grow, and scaled up.