gambling .com sold for $20mill

nickdark · 05-07-2005

$20 mill? Hmmmm....

Gaming Corporation plc is clearly still on the acquisition trail, following up last week's purchase of Ted Loh's Got2Bet portal with the acquisition of Newbold Enterprises Limited, the owner of Gambling.com.

The purchase price, at GBP 10.5 million is believed to represent an attractive profit for Gambling.com's owners, who took the site over from founder Graeme Levin after a prior deal with IGH for GBP 2.5 million fell through late in 2003.

Gambling.com converted to a search engine format but has been active as a premiere directory in casino, poker, and sports betting since 1997. Income is primarily generated through pay per click advertising where clients bid to reach higher rankings in the search results, a model used by other search companies such as Google and Overture.

Gambling.com is the number 1 listing on google.com for "Gambling" search and has over 500 other internet and affiliate sites linking to Gambling.com globally. It also has extensive expertise in direct mailing and has built a double opt-in database of over 200,000 members.

The consideration for the acquisition of Newbold is US$20 million (GBP 10.5 million) to be satisfied as to US$15.3 million (GBP 8.0 million) in cash and US$4.7million (GBP 2.5 million) in new ordinary shares. A total of 17,375,244 Gaming Corporation shares are being issued, of which approximately 7.38 million are subject to a lock-in of six months and the balance has been placed on behalf of the vendors of Newbold with institutional investors. As at 28 April 2005, Newbold had a net cash balance of over US$850,000, which implies an enterprise valuation for the business of US$19.15 milion (GBP 10.1 million).

Nickatilynx · 05-07-2005

Awesome deal!!

The domain name.
The hits to it must be great
And the database I would imagine is solid gold.

For the existing owner , great deal too.
Cash plus a nice percentage of the ongoing corp.

The art of the deal. Everyone leaves the table happy.

IMHO

Inabon · 05-08-2005

Quote:

Originally posted by Nickatilynx@May 7 2005, 09:08 PM
Awesome deal!!

The domain name.
The hits to it must be great
And the database I would imagine is solid gold.

For the existing owner , great deal too.
Cash plus a nice percentage of the ongoing corp.

The art of the deal. Everyone leaves the table happy.

IMHO

WERD

pushpills · 05-08-2005

interestingly enough I don't see any goldenpalace ads.

RyanLanane · 05-08-2005

Golden Palace doesn't pay for expensive advertising consistently. They pay for VERY expensive advertising that gives them very very very rapid bursts of new customers. Their MRTG graphs pry look wild

05-07-2005	#1
nickdark Members Join Date: Dec 2002 Posts: 116	$20 mill? Hmmmm.... Gaming Corporation plc is clearly still on the acquisition trail, following up last week's purchase of Ted Loh's Got2Bet portal with the acquisition of Newbold Enterprises Limited, the owner of Gambling.com. The purchase price, at GBP 10.5 million is believed to represent an attractive profit for Gambling.com's owners, who took the site over from founder Graeme Levin after a prior deal with IGH for GBP 2.5 million fell through late in 2003. Gambling.com converted to a search engine format but has been active as a premiere directory in casino, poker, and sports betting since 1997. Income is primarily generated through pay per click advertising where clients bid to reach higher rankings in the search results, a model used by other search companies such as Google and Overture. Gambling.com is the number 1 listing on google.com for "Gambling" search and has over 500 other internet and affiliate sites linking to Gambling.com globally. It also has extensive expertise in direct mailing and has built a double opt-in database of over 200,000 members. The consideration for the acquisition of Newbold is US$20 million (GBP 10.5 million) to be satisfied as to US$15.3 million (GBP 8.0 million) in cash and US$4.7million (GBP 2.5 million) in new ordinary shares. A total of 17,375,244 Gaming Corporation shares are being issued, of which approximately 7.38 million are subject to a lock-in of six months and the balance has been placed on behalf of the vendors of Newbold with institutional investors. As at 28 April 2005, Newbold had a net cash balance of over US$850,000, which implies an enterprise valuation for the business of US$19.15 milion (GBP 10.1 million). __________________

05-08-2005	#4
pushpills ¯¯¯¯¯¯¯¯¯¯¯ The global leader in pay-per-view AEBN Join Date: Jan 2004 Location: chicago Posts: 3,460	interestingly enough I don't see any goldenpalace ads. __________________ ...Almighty Content - Free feeds for your members area!... The internet is a great way to get on the net. -Bob Dole ...Remote Thumbs - Make your TGP work for you!...

05-08-2005	#5
RyanLanane Going Back to My Roots Join Date: Mar 2003 Posts: 1,123	Golden Palace doesn't pay for expensive advertising consistently. They pay for VERY expensive advertising that gives them very very very rapid bursts of new customers. Their MRTG graphs pry look wild __________________ ICQ # 253483920 E-mail : ryan1978@insightbb.com

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05-07-2005	#2
Nickatilynx Banned Want to see your own Advertising Here! Join Date: Oct 2002 Location: Vancouver Canada Posts: 15,115	Awesome deal!! The domain name. The hits to it must be great And the database I would imagine is solid gold. For the existing owner , great deal too. Cash plus a nice percentage of the ongoing corp. The art of the deal. Everyone leaves the table happy. IMHO