Quote:
Originally posted by BradShaw@Jul 11 2003, 03:00 PM
Toolz, I agree partner programs are not the answers. Retention sucks (nothing we can do it going to help this trend dramatically), and it takes dialers, exits, upsells, email etc to turn a nice profit, not 50% partnership long term.
I challenge someone to post some #'s. I have never sent traffic to a partner program, I could be wrong, but that would be rare.
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My hat is off to you Brad, for commenting purely on something you know about, and nothing you don't know about.
Nobody is going to post any numbers. If you were the savvy businessman you profess to be, you would know there is more money in the long run for affiliate programs that run purely on revshare. It's been said a hundred thousand times over, but a $35 payout on a 7.95 trial doesn't make sense. Never has. Yes I know that it's probably too complicated for me to understand that you make that money back up by cleverly using exits, and spamming yourself... but I'm learing.
Retention is just fine on sites that create their own content, and do not sell it to others. Obviously, sites with purely licensed content can't compete with that.