Using porn in mainstream marketing

[Bishop]

http://www.shaiwear.com/

Shai Wear is a clothing line. Above is the link to their website. Trendy, flash, different catalogs for different seasons showing their clothes.


http://www.sexpacking.com/

This is another website that also belongs to Shai Wear. The marketing angle here is very different. Instead of just showing the clothes you can see a dirty version of their catalog. This version has the models fucking. As you watch the video catalogs on this site note the little dots on the screen. If you pull the curser over these points it will give you details about the clothes that the models are quickly taking off.

I posted something like this the other day with a sports bra company... the idea of a mainstream company with a mainstream product like clothing using graphic nudity and in this case fucking to sell their product is new.

I know advertising over the last decade has become much more suggestive but this site breaks down the barriers all together.

When I said its porn.. I mean it comes complete with a cum shot. The world is changing..