double-opt in list, how big is needed to be effective?

xenigo · 09-09-2005

Subject says it all. I installed the script on my server and now I'm letting the double-opt ins begin. (complete with IP's, timestamps and the whole nine yards) It's quite fun watching the list build

I'm wondering how large the list has to be to see real results? At what point would I be able to see an additional couple joins a day?

Vick · 09-09-2005

over 100,000

$ starts at 400,000 to 500,000

xenigo · 09-09-2005

Well shit, I should be there in about 1095 years according to my calculator! No sweat!

I guess that means I should build it into my galleries instead of my tour pages?

Vick · 09-09-2005

xenigo - someone else might give you different numbers but that's my take on it

Trev · 09-09-2005

Quote:

Originally Posted by Vick

xenigo - someone else might give you different numbers but that's my take on it

I hear tell of a man/myth that roams these parts, he knows all about email lists and productivity.

xenigo · 09-09-2005

Quote:

Originally Posted by Trev

I hear tell of a man/myth that roams these parts, he knows all about email lists and productivity.

Hmmmmmmm... *deep thought* Give me a hint.

Dravyk · 09-09-2005

Quote:

Originally Posted by Trev

I hear tell of a man/myth that roams these parts, he knows all about email lists and productivity.

Does he wear a mask, ride a white stallion and disappear into the sunset?

Sorry, got carried away there. All your fault!

xenigo · 09-09-2005

Quote:

Originally Posted by Dravyk

Does he wear a mask, ride a white stallion and disappear into the sunset?

Sorry, got carried away there. All your fault!

Hey Dravyk, as I was mesmerized watching your sig alternate between words... I noticed you've got an extra S in there. "Boards Scanner" with the URL boardscanner.com.

Personally I think Board Scanner would look better. Just my 2 cents though.

Dravyk · 09-09-2005

Quote:

Originally Posted by xenigo

Hey Dravyk, as I was mesmerized watching your sig alternate between words... I noticed you've got an extra S in there. "Boards Scanner" with the URL boardscanner.com.

Personally I think Board Scanner would look better. Just my 2 cents though.

Well "boards" plural is more accurate as it's more than one board. But that doesn't make as good an URL.

Doesn't matter though. Got both URLs and they both go to the same place. So the choice is up to you!

Nickatilynx · 09-10-2005

Every single opt in email is valuable.

Lets do the numbers.

Lets say you have a 100k list.

Depending on product it targets , that list can easily generate between $5,000 and $250,000 per month.

The art is in getting the list , and then being able to send the list honestly openly and with good penetration.

xenigo · 09-10-2005

Great info. Thanks Nick.

Can you name some examples of either extreme? Like in what circumstance would you see the lower end ($5k) or the higher end ($250k)? Is that higher number typical only for certain products, such as pills?

Nickatilynx · 09-10-2005

Quote:

Originally Posted by xenigo

Great info. Thanks Nick.

Can you name some examples of either extreme? Like in what circumstance would you see the lower end ($5k) or the higher end ($250k)? Is that higher number typical only for certain products, such as pills?

Extreme (less than $5k) = "vanilla hardcore adult".
The LEAST profitable area for a mailer.
because:
a.) the conversions suck.
b.) mailing adult , even opt in with all necessary details ,will cause heat to the host etc etc. And it is far easier for the host to say "fuck you" than argue the opt in element to its upstream.
c.) General heat

Extreme ( $250k pm) = Investor Relations

A well targeted list of this size ( say a list of active day traders) will earn the mailer that much.
Some mailers have been able to be appointed to a corp previously trading by appointment at pennies and have been able to move over 3-4 million shares at over 3 times the original price. Do the math

Note: these were not pump and dumps.These were corporations with a "real" story and a "real" product that had not got the word out and were undervalued.
The mail has to be run through Counsel , must give no prediction of the price and must generally follow SEC of 1936.

Carrie · 09-10-2005

Quote:

Originally Posted by Nickatilynx

honestly openly and with good penetration.

You now have my complete and utter attention. Please proceed.

Carrie · 09-10-2005

I remember sitting on the balcony of the "club" up at the top of the Westin with Meat and Emmy, while they were talking with a certain someone about doing a mailing to their list promoting the someone's product. Figuring up lows and highs on conversions, profit margin, etc... when they got down to the final guaranteed figure (not the max possible) I nearly choked on my shrimp.
I'd never wanted to risk the hassles of having a mailing list so bad until that moment.

Nickatilynx · 09-11-2005

Quote:

Originally Posted by Carrie

I remember sitting on the balcony of the "club" up at the top of the Westin with Meat and Emmy, while they were talking with a certain someone about doing a mailing to their list promoting the someone's product. Figuring up lows and highs on conversions, profit margin, etc... when they got down to the final guaranteed figure (not the max possible) I nearly choked on my shrimp.
I'd never wanted to risk the hassles of having a mailing list so bad until that moment.

Biggest adult mailer I know of used to be able to generate 200 -500 joins per day.And sustain it.Depending on the sites front end.

On a good day in non-adult I know of mailers making sales of $100k in a day.

These figures are usually not believed by GFYers ( ie Brandon) etc , but some affiliate reps here , and myself KNOW it is a reality.

They can also do it without ANY heat.

Incredible , huh?

Carrie · 09-11-2005

Jesus. Yeah, that's pretty incredible. No heat at ALL??
I fully believe those figures, just wish I'd been a part of it, LOL.
Market too saturated to do those figures today, you think?

Nickatilynx · 09-11-2005

Quote:

Originally Posted by Carrie

Market too saturated to do those figures today, you think?

No.

09-09-2005	#1
xenigo Members Join Date: Aug 2005 Posts: 66	double-opt in list, how big is needed to be effective? Subject says it all. I installed the script on my server and now I'm letting the double-opt ins begin. (complete with IP's, timestamps and the whole nine yards) It's quite fun watching the list build I'm wondering how large the list has to be to see real results? At what point would I be able to see an additional couple joins a day?

09-09-2005	#2
Vick Celebrating Company's Success with A Beer From Mini Bar Want to see your own Advertising Here! Join Date: Oct 2002 Location: Little South of Sanity Posts: 6,551	Re: double-opt in list, how big is needed to be effective? over 100,000 $ starts at 400,000 to 500,000 __________________ Pssst Click the Button Above I once wanted to be a Gynecologist But I couldn't find an opening

09-09-2005	#3
xenigo Members Join Date: Aug 2005 Posts: 66	Re: double-opt in list, how big is needed to be effective? Well shit, I should be there in about 1095 years according to my calculator! No sweat! I guess that means I should build it into my galleries instead of my tour pages?

09-09-2005	#4
Vick Celebrating Company's Success with A Beer From Mini Bar Want to see your own Advertising Here! Join Date: Oct 2002 Location: Little South of Sanity Posts: 6,551	Re: double-opt in list, how big is needed to be effective? xenigo - someone else might give you different numbers but that's my take on it __________________ Pssst Click the Button Above I once wanted to be a Gynecologist But I couldn't find an opening

09-10-2005	#10
Nickatilynx Banned Want to see your own Advertising Here! Join Date: Oct 2002 Location: Vancouver Canada Posts: 15,115	Re: double-opt in list, how big is needed to be effective? Every single opt in email is valuable. Lets do the numbers. Lets say you have a 100k list. Depending on product it targets , that list can easily generate between $5,000 and $250,000 per month. The art is in getting the list , and then being able to send the list honestly openly and with good penetration.

09-10-2005	#14
Carrie Eternal Newbie Respin bullshit press Your Comments Are Welcomed Join Date: Oct 2002 Location: Inside your monitor Posts: 2,850	Re: double-opt in list, how big is needed to be effective? I remember sitting on the balcony of the "club" up at the top of the Westin with Meat and Emmy, while they were talking with a certain someone about doing a mailing to their list promoting the someone's product. Figuring up lows and highs on conversions, profit margin, etc... when they got down to the final guaranteed figure (not the max possible) I nearly choked on my shrimp. I'd never wanted to risk the hassles of having a mailing list so bad until that moment.

09-11-2005	#16
Carrie Eternal Newbie Respin bullshit press Your Comments Are Welcomed Join Date: Oct 2002 Location: Inside your monitor Posts: 2,850	Re: double-opt in list, how big is needed to be effective? Jesus. Yeah, that's pretty incredible. No heat at ALL?? I fully believe those figures, just wish I'd been a part of it, LOL. Market too saturated to do those figures today, you think?