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Administrator
Want to see your own Advertising Here!
Join Date: Oct 2002
Posts: 11,618
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BENTONVILLE, ARK (AP) -- Some Wal-Mart customers soon will be able to
sample a new discount item -- Wal-Mart's own brand of wine. The world's largest retail chain is teaming up with E&J Gallo Winery of Modesto, Calif., to produce the spirits at an affordable price, in the $2-5 range. While wine connoisseurs may not be inclined to throw a bottle of Wal-Mart brand wine into their shopping carts, there is a market for cheap wine, said Kathy Micken, professor of marketing at Roger Williams University in Bristol, R.I. She said: "The right name is important." So, here we go: The top 12 suggested names for Wal-Mart Wine: 12. Chateau Traileur Parc 11. White Trashfindel 10. Big Red Gulp 9. Grape Expectations 8. Domaine Wal-Mart "Merde du Pays" 7. NASCARbernet* 6. Chef Boyardeaux 5. Peanut Noir 4. Chateau des Moines 3. I Can't Believe It's Not Vinegar! 2. World Championship Riesling And the number one name for Wal-Mart Wine ... 1. Nasti Spumante And who says they don't know wine in Arkansas |
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