The people that do the best job of selling fetish understand it. These days everyone is jumping on the "niche"/"fetish" bandwagon. Most are clueless, but there are tons and tons and tons of tgp's trying it out. I find, like I suppose most programmes do, that very few people have good sales. When I search back on their marketing strategies, it becomes very clear why they do well. Just putting a girl in stockings has very little to do with the stocking fetish market. In fact that kind of shallow thinking and content is what keeps the niche market in business because the true believers are sick to death of getting ripped off. Here is an example of what I mean
http://www.stockingstars.com/tour1/