Re: Is anyone else seeing a rise in charge backs?
Miniscule chargebacks for us in 2007 as well and nothing out of the ordinary comparing 12/2007 and 01/2008 against 12/2006 and 1/2007 so far either. Now I should note we dont push the edge of the envelope with things like cross sales, limited trials, free trials, etc. Everything is disclosed.
I'm looking at both ccbill and epoch.
Things I would suggest:
1) Look at multiple processors. You DO run multiple processors dont you? Dont put all the eggs in one basket and that gives you the ability to see if something is happening industry wide or just with a processor...
2) Check your traffic sources. Is someone promising something on an ad to send signups that you aren't delivering?
3) Check up on your processor's customer service. Call or email customer service yourself with a simple question. How is the service? Did you have to wait long on hold or a response? Were they rude? Did they speak english? People will say fuck it and charge back if they cant get customer care.
It's easy to just sit back and watch stats, but you need to stay in touch with what your customer's experience is.
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