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Old 09-23-2007   #10
Hell Puppy
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Join Date: Oct 2002
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Default Re: Solid Internext Announcement

The key to a successful show is to get everyone in the same place so they can easily find and interact with one another.

If they all go in 20 different directions because the hotel bar sucks, food sucks, things close early or there's simply better distractions nearby, then people tend to tag up with the same people they see at every show and no new business gets done. That's not always a bad thing, but it's typically not remembered as a great show.

This is one of the things that makes Phoenix so successful. Everyone is captive in one place, there's not a lot of reason to separate from the herd because the best entertainment, etc, is usually at the show itself. Miami gets good marks for the same reason.

Now the real trick is figuring out how to provide that AND make it profitable for the show organizer.
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