Re: Simpleminded Surfmasters need to know ?
Also dont forget that both google and yahoo are a huge pain in the ass to deal with unless you have a huge budget. And even then, the rules change constantly. If you get a campaign and keywords that are working, never ever touch 'em and give 'em a chance to re-evaluate.
Hassle to reward factor doesn't pay off short term or on low numbers. I dont like to work all day on something only to yield maybe 2 signups. That doesn't pay my feed bill.
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