Mixed bag of answers on this one. Been producing since 1998 for the internet and content needs and 'whats good' changes every year.
What I have noticed is some of the exclusive content i shoot for programs kicks ass for them and some programs like xbang cash crash and burn.
Content is a small piece of the equation. Without quality traffic, the right affiliates, constant updates, etc. no amount of content of any quality will do any good
PS: After 2 years, my new content store is now open