Re: 12clicks reinvents the wheel...i mean porn...i mean..um..wtf did he do?
Somehow I cant see 12clicks caring to go after the small webmasters. So no surprise there's little in there for them.
It'll succeed or die based on whether he can make money doing xsells and exit trades with his buds. He and mojo are a lot of things, but dumb is not one of them. It's designed to do what they know and leverage what they have.
If there's a merchant account underneath that can handle some "creative" traffic sources, he'll do fine, though it might get burned to the ground in under a year. But again, they dont gear for the long term, they go for where the easiest fastest dollar is for them, ride it til it doesn't work anymore, then move on to something new.
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