[TheEnforcer]

TIVO's and DVR's have made their way into a great many households in america today and, as Peaches and others here are fond to point out, allows them to easily and quickly skip the commercials. Well, the producers of Lost are looking at a way to get around this in a novel way that still allows the viewers to skip them if they want. As our nation also starts spenidng more and more time onliuen and playing games the producers of Lost are going to launch a game called The Lost Experience onlimne later this summer. It's an alternate reality game similar to one the show Alias did and was quite popular with it's fans. How does this tie into the commercials? Well, clues to the game are going to be embedded into the commercials for lost starting in sweeps week. A great way to get people to pay closer attention to or not skip the advertising your advertisers pay for.