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Old 09-11-2005   #5
AdultAds
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Join Date: Sep 2005
Posts: 5
Default Re: Interest in CPM-based Adult Ad Network

Quote:
Originally Posted by Vick
Actually I'm much more interested in CPA
(even thought I voted Yes - if pops were > $2 CPM)

I need a measurable ROI, I'm not trying to brand

I'd consider CPC
Thanks for the reply. It sounds like you are talking about whether or not you would buy advertising on a CPM basis (which is important b/c advertisers are the other side of the equation). I was asking more if publishers such as yourself would be willing to allocate some of their ad space on a CPM basis, where our network would pay either a guaranteed CPM to you, or a revenue share on the sale (If we sell it for $8, you get $4 cpm).

From your poll answer, it sounds like a $2 cpm is the minimum you'd take for a pop. Do you have a minimum for 468x60 banners, 728x90 leaderboard, and 300x250 medium rectangles. We are also likely to offer other IAB standard sizes so if you have an idea of what the CPMs would need to be, it would be appreciated. The more info you guys provide, the better service I can design for adult webmasters.

Thanks.

-AdultAds
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