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Old 09-10-2005   #12
Nickatilynx
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Join Date: Oct 2002
Location: Vancouver Canada
Posts: 15,115
Default Re: double-opt in list, how big is needed to be effective?

Quote:
Originally Posted by xenigo
Great info. Thanks Nick.

Can you name some examples of either extreme? Like in what circumstance would you see the lower end ($5k) or the higher end ($250k)? Is that higher number typical only for certain products, such as pills?
Extreme (less than $5k) = "vanilla hardcore adult".
The LEAST profitable area for a mailer.
because:
a.) the conversions suck.
b.) mailing adult , even opt in with all necessary details ,will cause heat to the host etc etc. And it is far easier for the host to say "fuck you" than argue the opt in element to its upstream.
c.) General heat

Extreme ( $250k pm) = Investor Relations

A well targeted list of this size ( say a list of active day traders) will earn the mailer that much.
Some mailers have been able to be appointed to a corp previously trading by appointment at pennies and have been able to move over 3-4 million shares at over 3 times the original price. Do the math
Note: these were not pump and dumps.These were corporations with a "real" story and a "real" product that had not got the word out and were undervalued.
The mail has to be run through Counsel , must give no prediction of the price and must generally follow SEC of 1936.
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