It's impossible to make everyone happy. It's even more impossible to find a single musical act that would appeal to EVERYONE. If that's the goal, go for an "entertainer" over a current big name recording artist.
But you really have to figure out what your goal is for the party and the people attending. If the idea is to draw the GFY masses, perhaps even getting them to pay to attend and build a rep for throwing "off the hook" parties, then hip hop is probably the ticket.
I agree that I'm not sure a musical act makes a difference at all for the more mature segment of the industry (that sounds better than "old folx").
My favorite party every year is the Gameworks party. I dont really go to play games, though I might play a few. But the real appeal for me is that it is a big party and everyone is there at some point during the evening, but the facility is laid out in such a manner that there are lots and lots of alcoves where you can get together and talk and hang out in small groups.
The DJ last year spun a really good mix spanning classic rock to hip hop....loud enough to enjoy but not so loud you couldn't have a conversation. Totally open bar and finger foods are also a nice touch. I'm not privvy to the numbers, but just based on observation, my guess is that is probably the most universally attended party of the show....at least it's the one where I seem to always see EVERYONE.
I hope that party is on again this year.
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