Lower costs creates lower prices or more profit.
Lower prices is good for the consumers who buys the products, because they now have more money to spend on other things.
More profit is good for the country where the company is located, because the company have more money to invest in new products, expansion in new markets, and they might end up paying more taxes.
The EU is kinda interesting, because now people from the new member countries can work in the old member countries. Since workers from the new EU countries will have a lower salary, then one should think that prices would drop in some sectors. 6-12 months from now it might be much more cheap to build a house in Germany with Polish workers.
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"Chaos is the law of nature, order is the dream of man."
~Henry B. Adams (Historian) 1838-1918
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