I would agree the well known brands and personalities took a beating in many webmasters minds, however thats part of the price which one have to pay when signing with Acacia, since Acacia celebrates each new licensor with press releases to the world!
I guess if you are company number 100 to sign with Acacia, then it will get easier, since webmasters will be used to the news by then.... that is unless Acacia decides to buy all ads spots on oprano, gfy etc. to celebrate
their licensor # 100
