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Old 09-25-2003   #13
Mike AI
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Join Date: Oct 2002
Posts: 11,618
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Quote:
Originally posted by Epoch@Sep 25 2003, 01:20 PM
Lensman IS on to something.

Lowering price points is not an attempt to decrease ratios by increasing sales it
is a method to decrease the number of inbound chargebacks thus reducing ratios.

Lower price points equal fewer chargebacks.


Sites priced at 39.95 are going to chargeback at nearly twice the rate of
those priced at under 25.00, this is a fact.

With the New VISA thresholds coming up in October those who are not yet compliant may
want to consider lowering pricing in order to become compliant.

Clay
EPOCH
Clay, I understand this, but what about the pre-checked cross sale....


Quote:
Click here to signup for a 5 day trial Membership to Crazy College Chicks - Five Day Trial Membership for $1.00. After 5 days, Membership renews automatically at $38.26 every 1 month.

$1.00 going to $38.26 monthly pre-checked seems to go against your whole point of lower sales prices.

How has the Shark fishing been?

I have the photos online if you want them - drop me an e-mail.
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