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Originally posted by cj@Jul 2 2003, 05:24 PM
just saw this in the ibill news section of the cmi
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Last Updated: Friday 30 May 2003 at 9:23 AM U.S. Eastern Time
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Verified by VISA Program
Soon iBill will offer the opportunity for its clients to participate in the Verified by VISA program. This new feature allows consumers to create a unique password that will be required at the point of purchase. When the end user attempts to make an Internet purchase, special software installed on the signup page will recognize VISA cards that have been registered. The consumer will then be prompted to key their unique password before a purchase can be approved. The entire process is web-based, so there is no need for consumers to install software.
Merchants who choose to participate in the program will receive added fraud and chargeback protection at no cost. Please visit VERIFIED BY VISA for more information on how the program works and the value-added benefits to merchants.
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i'm confused, KK, didn't you say they wouldn't be offering this service to our industry?
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Yeah, I'd say that soon is relative to how long they've had that up there cj -- I've got two really good sources saying it's not going to happen, I think someone at IBill put that up there and then didn't realize it was still there...
The more I think about this, the more I think of this.
I've talked to a bunch of people, been doing some reading and research, and for me personally I don't mind this whole thing a bit, it opens up some new opportunities that would never have been cost effective to look at before now. For some of my acquaintances, friends and err, non-friends, it could get really sticky. Can't say I'd wish the worst on anyone but there will be many that get nailed in the crossfire.
There is a way to work this, I've no doubt of that.
As one of my very best friends said to me in some hilariously funny circumstances a few months ago...
don't overlook the obvious.