Only major problem I can see is that you can't really use it with an affiliate program.
Another option would be to go with the College Fuck Fest strategy and create a seperate area with full access to all content in that particular area (could easily be all non-hardcore as you mentioned), make them sign up to get the rest. CFF has a paid trial and I believe they put in 45-60 minutes worth of their scenes. You could do much less for a confirmed address of course, and include upsells if you wished for additional income.
The non-hardcore idea is very good. Sounds a lot like some movie gallery posters who have the girls teasing in their clips, then push full page ads with more non-clickable scenes, etc. Bad analogy perhaps, but tease them to get them in.
C.
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