Oprano Adult Industry Forums - Lack of planning...

Can kill ya.

Last week, while looking for several different types of sponsors for a site I am trying to get off the ground, I signed up with niteflirt, a sextalk company, thinking that they might fit into the mix.

Got signed up, got approved, grabbed a few banners (although their interface for just grabbing banners really really sucks). Wrote a little ad copy and was going to add it to the rotation today.

Well, this morning, this shows up in my email:

Quote:

I regret to inform you that effective August 15, 2007, DirectTrack (part of Digital River, Inc.), the program through which NiteFlirt administers its affiliate program, will terminate its relationship with the NiteFlirt Affiliate Program due to changes in their corporate policies concerning adult oriented content.

Operation until termination
The program will continue to operate as it currently does today until the termination date: August 15, 2007.

NiteFlirt affiliate payments

June Leads - will be approved on/around August 1st as normally would be the case
July Leads - will be approved on/around September 1st as normally would be the case
August Leads (partial month) - will be approved on/around October 1st as normal (earlier if possible)

DirectTrack access
You will no longer have access to your NiteFlirt Affiliate account through DirectTrack after August 15th.

NiteFlirt/DirectTrack creative hosted on your sites
You should remove all content as it relates to DirectTrack and NiteFlirt after August 15 as you will not get credit for any traffic after the termination date. You can easily identify this content by reviewing the HTML code on your sites. The code for text links, static and live listing banners will read something like the following:

"http://niteflirt.directtrack.com/z/###/CDxx/"

Going forward after August 15, 2007
NiteFlirt will be working toward building our own in-house affiliate program. The amount of work required to build our own program is non-trivial. We hope to have a product available for use in the next 9 months or so. We will be sure to communicate via email when this program is set to go live.

Questions and or concerns:
Please don't hesitate to send them our way via affiliates@niteflirt.com.

It has been a great pleasure working together to build the NiteFlirt affiliate program to what it has become today. We look forward to working with you together again in the near future to make it bigger and better than before.

Best,
Duncan
NiteFlirt Affiliate Director

So, after the 15th, no credit for sales, no affiliate program and they are estimating 9 months before they have something put together to handle stuff (at least they are being realistic in their estimate to put something together in house).

Should have had a back up all lined up, because "just in case" just bit them on the ass.

:blink: